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Why small teams win

uxdesign.cc – User Experience Design — Medium | Adrian Zumbrunnen Scaling meaning before scaling teams Great products are made by people who care. As teams grow in size, ownership, responsibilities, and individual impact becomes abstract and blurred. As soon as ownership becomes ambiguous, products lose their opinion and often end up becoming a mediocre mess shaped by countless compromises. This is one of the main challenges large teams are facing today. In order to better understand how we can address it, we need to take a step back and talk about pencils.