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Why Gradients are back to rule in 2018?

UX Planet — Medium | Quovantis

“Gradient is a blast of bright colors to attract attention.”

This statement might’ve been true in 1995 when web designers used it to expand their color scheme adding a unique element to their website. Remember the good old 90’s when even we used ‘Word-art’ to introduce a professional touch to presentations in school which we now identify as a bad idea! Phew!! But you know what? Maybe, we were headed in the right direction.

Nowadays, Gradients are used to create bold statements and channel user emotions, helping audiences connect with a product or an idea. In 2017, the world was intrigued by the transition of one hue to another and that trend isn’t stopping anytime soon unless- someone disrupts this trend much like Ins...

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