HomeNewsUser Testing Day: How We Honed Our User Testing Strategy

User Testing Day: How We Honed Our User Testing Strategy



medium bookmark / Raindrop.io | “So…what is this supposed to do?” I hear. Then, “This could get nerve-wrecking. I would probably just give up.” A few minutes later, “Ah, I get it! This was what I was looking for earlier.” This is a typical User Testing Day with my teammates at Appcues. We’re sitting in the Davenport building in Cambridge, MA, where HubSpot’s headquarters are located. We’re here to gather feedback on our onboarding experience and our improved WYSIWYG editor. Both are crucial to our customer experience and tie back