HomeNewsRolling Research: Keep the Insights Coming – Facebook Research – Medium

Rolling Research: Keep the Insights Coming – Facebook Research – Medium



medium bookmark / Raindrop.io | QUICK ANSWERS TO LIGHT-WEIGHT RESEARCH QUESTIONS Rolling research is a process based on ongoing, regularly scheduled research sessions. It’s a lightweight, flexible way to establish a steady stream of answers to your organization’s latest usability questions. Because it happens on a predetermined schedule, uses the same basic methods every time, and can cover a variety of topics and products, it’s more efficient to implement than conventional session-by-session research.  The session cadence can be weekly, monthly, or anywhere in between. And because rolling research is limited to