HomeNewsHow E-Commerce Apps Entice Users With Laser-Focused Onboarding

How E-Commerce Apps Entice Users With Laser-Focused Onboarding



medium bookmark / Raindrop.io | In 1995, Clifford Stole voiced a popular opinion in the Tech & Science section of Newsweek: We’re promised instant catalog shopping—just point and click for great deals…. Stores will become obsolete. So how come my local mall does more business in an afternoon than the entire Internet handles in a month? Even if there were a trustworthy way to send money over the Internet—which there isn’t—the network is missing a most essential ingredient of capitalism: salespeople. Exactly 20 years later, e-commerce sales reached $395 billion,