HomeNews5 Ways to Leverage In-App Messages For Your Mobile UX

5 Ways to Leverage In-App Messages For Your Mobile UX



UX Planet — Medium | Momchil Kyurkchiev Source: Unsplash There’s little doubt that in-app messages add value for mobile marketers. With consumers spending 85 percent of their mobile time within apps, it’s an effective messaging channel. But do these messages add value to the end user? When implemented correctly, in-app messages are win-win. It’s possible to improve the user experience for customers while also pursuing marketing goals. Here are a few ways in which in-app messages are a UX element in their own right. 1. In-App Messages Reduce Permanent On-Screen Text Text