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Who’s going to do your UX writing?

Published on | Prototyping: From UX to Front End — Medium Kinneret Yifrah *A previouse version of this post was published on InVision Blog If you operate a website or app (or several of each) you have surely already faced the most practical of questions: who’s going to write their microcopy? Who actually seats down to write these short significant texts that can make a tremendous difference? Who are the professionals that do it, and who should be doing it in big organizations or small businesses? Which professional should you turn to?