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What the heck is Experience Design?

Published on | Prototyping: From UX to Front End — Medium Saiful Nasir “Do you also look at other experiences, not just the experience of the customer?” I was asked this whilst interviewing a potential candidate to come on board my company. What struck me was throughout the interview, I mentioned the customer’s experience as a pillar, however not once did I mention that in order to deliver a great customer experience, we needed to look at all other experiences to deliver it. Although the question at that interview was a