User research is not a matter of budget, it’s a matter of culture.
Published on | Prototyping: From UX to Front End — Medium Clémence Debaig Where to start, when you are alone, with no budget. “User research is important but it’s so expensive!”“Our company is too young to spend time with our users, and we don’t have the budget.”“I am the only designer in this company and I have no time and no budget, so there is no way I can do some user research…” Wrong! No, user research doesn’t have to be an arm wrestling. And budget is never a good excuse