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How UI/UX Cultivate Trust

Published on | Prototyping: From UX to Front End — Medium Pramodh Rai Recently, I gave a talk on the intersection of trust and UI/UX at Tech In Asia’s Product Development Conference in Jakarta. It was titled ‘Role of UI/UX in inspiring trust from online users’. Our team started thinking deeply about this topic since 2015 while striving, as a young startup, to earn trust from lenders and borrowers in our attempt to enhance the business of credit and capital allocation. As our firm and efforts grew, we decided to