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Getting Emotional To Improve User Experience

Published on | Prototyping: From UX to Front End — Medium Bec Evans Holger Prothmann on Flickr, Creative Commons licence http://ift.tt/2pZ4o6T I fell in love with books as a child. I loved reading, holding, and smelling books (I grew out of tasting them quite quickly). Going to the library was a thrilling experience — between visits I created a home library and play-acted lending books to my brothers and sister. It was how books made me feel that got me interested in publishing; that early experience has shaped my whole career. Many years

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