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Design for “Crossing the Chasm”



Published on | Prototyping: From UX to Front End — Medium Shah Mohammed Many products were moderately successful. Few products were highly successful. How did they get such huge success? How could they attract people on such a scale? Why could some products not sell in high volumes? Geoffrey Moore explains “Crossing the chasm” as the difference between products being moderately and hugely successful. It is nothing but making the transition from an early market dominated by Innovators, early adopters to Early Majority. If your product doesn’t cross the chasm and