HomeNewsCustomer Experience Personalization in Travel and Hospitality Using Behavioral Analytics and…

Customer Experience Personalization in Travel and Hospitality Using Behavioral Analytics and…



Published on | Prototyping: From UX to Front End — Medium AltexSoft Inc Customer Experience Personalization in Travel and Hospitality Using Behavioral Analytics and Machine Learning When we visit Netflix, YouTube, or Amazon, we take personalized recommendations for granted. These services have been exploring our behavior for a long time and today know us well enough to engage us or suggest a valuable buy tailored to our preferences. The situation is slightly different for travel experiences. While, according to Sabre, 69 to 75 percent of people appreciate travel experience personalization in