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Competitor evaluation & Consideration set

Published on | Prototyping: From UX to Front End — Medium UX Boot Camp #30dayUXchallenge [Day 6] Competitor evaluation is often a forgotten & underwhelming step in the UX Process. However, here are some reasons why we should really give it some love: To be aware of what our competitors are doing and how they are doing it To be ahead of what is going on in our industry To understand where our product sits in relation to others And, last but not least, to be aware of default patterns and interactions that will be

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