HomeNewsBuilding a Great Business and The ‘Art Of War’ Strategy — Part 04

Building a Great Business and The ‘Art Of War’ Strategy — Part 04



Published on | Prototyping: From UX to Front End — Medium Shah Mohammed 17 — Be the first to occupy the strategic positional advantage — Sun Tzu Whoever is first in the field and awaits the coming of the enemy, will be fresh for the fight; whoever is second in the field and has to hasten to battle will arrive exhausted. Business success depends on being first to ….? Not being first to the market, but being first in entering your consumer’s mind. We need to position our brand name in a distinct place in our