The cult of conversational design and why forms aren’t dead yet – Inside Intercom

medium bookmark / Raindrop.io | 2016 was the year of the conversational interface. Everywhere we looked, conversational UIs were breaking out of messaging apps and into the products we use every day, from shoe shopping to cosmetics and everything in between. Many of these were successful, but many others were not. Conversational UIs might mirror the way we naturally like to communicate, but they actually required more mental load than traditional GUIs. If you’re asking a user to engage in a conversation instead of tapping a button or two, are

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